Übersicht			Auf mobile öffnen

Lieferstatus:	i.d.R. innert 7-14 Tagen versandfertig
Veröffentlichung:	Juli 2022
Genre:	Wirtschaft / Recht
ISBN:	9785349813399
EAN-Code:	9785349813399
Verlag:	Pacific University
Einband:	Kartoniert
Sprache:	English
Dimensionen:	H 229 mm / B 152 mm / D 14 mm
Gewicht:	351 gr
Seiten:	238
Zus. Info:	Paperback
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

A. 1.1 Introduction to the Topic In a simple term, we can define advertising as a form of communication for marketing and used to encourage/motivate, or manipulate an audience, viewers, readers or listeners, or sometimes a specific group to take some actions. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. In Latin, adventure means "to turn the mind toward." The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various traditional media: including mass media such as newspapers, magazines, televisions, commercials, radio advertisements, outdoor advertising, or direct mail: or new media such as blogs, websites, or text messages. Yet, advertisements have been playing a serious role in fighting alongside the issues that hamper the progress of society.